The Roger Ailes book rollout begins

Random House has launched the rollout for Gabriel Sherman's highly anticipated book about Fox News chief Roger Ailes, complete with a savvy website that “will be a source for pushback against misinformation throughout the book's release,” a source close to the publisher tells our colleagues at Capital.

The pushback will be necessary: Ailes has long seen Sherman's book as a threat to his legacy. Conservatives, including several affiliated with Fox News, have been trying to discredit the author for over a year now. In what sources described as an effort to counteract the book, Ailes denied Sherman all access while giving extensive interviews to another author, Zev Chafets, who published his largely favorable profile last March.

Sherman's book, "The Loudest Voice in the Room," is described by the publisher as "a deeply-reported journey inside the secretive world of Fox News and the life of its combative, visionary founder." Sherman claims to have based his reporting on "more than 600 interviews with people who've known Ailes over his remarkable five-decade career as well as a rich variety of other sources."

Last July, Ailes fired his top communications executive, Brian Lewis, in part because he suspected his PR man of leaking information to Sherman, sources with knowledge of the situation told POLITICO at the time.

Elsewhere today, Ailes earns praise from USA Today media columnist Michael Wolff, who touts the media mogul's 2013 ratings' victory: "Since he took the lead from CNN a few years after he launched the network in 1996, nobody has come close to competing ... creating perhaps the single most infuriating circumstance in modern media. Ailes, ever taunting the liberal media establishment, is ever further beyond its reach."